After 20 years in the entrepreneurial media and events space, and over 15 years spent embedded in the global franchise community, there’s one truth I’ve seen play out time and again: most people wait too long

Celebrations held June 11th 2025 reflected contributions of franchises to local communities; aiming to highlight the dynamic world of franchising and its important impact on local communities and national economies

The age-old question is common when someone decides they want to own a business.  There are advantages and disadvantages to each model.  In today’s article, I will dive into the key things to consider when reviewing your options

There’s a new buzzword echoing through franchise marketing circles and agency sales decks: Generative Engine Optimization (GEO). Supposedly, it’s the new SEO

In the world of leadership, much has been said about vision, strategy, charisma, and decision-making prowess. These qualities are undeniably important

Starting a business is scary. A good franchise hands you the map, tools, and a safety net

Investing in a franchise business is one of the most accessible pathways to being a successful business owner. However, choosing the right franchise opportunity requires you to evaluate yourself, the franchise system, and market potential through a comprehensive due diligence process

Franchise growth doesn’t just depend on good sales, it hinges on clear, honest communication. Here’s what Omran Ismail one of the founding partners of Trivex Group has learned from building for some of Canada’s fastest-growing brands

Every franchise pitch starts with the same seduction: “Do what you love, and the money will follow.” Sounds inspiring. Also sounds like something printed on a coffee mug in a bankrupt bookstore

Recent CFA (Canadian Franchise Association) Franchisee of the Year winner (Gold, Non-Traditional Category) Greg O’Brian, makes real difference to community by supporting local youth through sports

Expanding into the U.S. is a major leap for any Canadian franchise. With a population over ten times larger than Canada’s and the world’s largest economy, the opportunities are real—but so are the complexities

Imagine if your star employee could be cloned like your favorite celebrity chef—every shift, every location, every single day, flawlessly delivering the same award-winning performance